
Exhibition view of 《Magic Shot》, held at ALT.1 Museum in The Hyundai Seoul, 2023. © Hyundai Department Store
According to the ‘2025 Survey on Corporate
Support for the Arts,’ released by the Korea Mecenat Association on June 30,
total corporate support for arts and culture in Korea amounted to approximately
KRW 196.9 billion in 2025, marking the first year-on-year decline in three
years.
The figure represents a 7.4 percent
decrease from the previous year's total, falling by approximately KRW 12.52
billion. It also brings to an end the upward trend in corporate arts funding
that had continued since 2022.
The survey covered 737 organizations,
including Korea's 500 largest companies by revenue and corporate-funded
cultural foundations. While both the number of supporting companies (728) and
the number of sponsorship cases (2,392) increased compared with the previous
year, the total value of corporate support fell by 7.4 percent to KRW 196.879
billion.

Cellist Moon Taeguk's recital (April 23, 2024), presented as part of the opening festival for Sound S, the multidisciplinary cultural space of the Samsung Foundation of Culture. © Samsung Foundation of Culture
The overall decline in corporate arts
sponsorship was largely driven by reduced investment in cultural
infrastructure, including performance venues. Support for the infrastructure
sector totaled approximately KRW 110.6 billion, down 7.9 percent from the previous
year.
Funding for the visual arts and exhibitions
sector also fell by 27.7 percent, reflecting, among other factors, a
contraction in sponsorship from the retail industry. Corporate support likewise
declined for classical music (-4.8%) and arts education (-9.8%), largely due to
the completion of several long-running corporate-funded projects.
In contrast, corporate funding increased
for original musicals (85.2%), theater (27.0%), film and media arts (20.2%),
and alternative and interdisciplinary arts (11.0%). Despite these gains,
however, these sectors continued to account for only a relatively small share
of total corporate arts sponsorship.

Exhibition view of 《Inside Other Spaces: Environments by Women Artists 1956–1976》, currently on view at the Leeum Museum of Art with exhibition sponsorship from Bottega Veneta. © Leeum Museum of Art
Among individual companies, Hyundai
Department Store ranked first in corporate arts sponsorship for the first time,
recording the largest amount of cultural support.
The company actively operates exhibitions,
performances, and educational programs through venues including ALT.1 Museum,
Gallery H, the Hyundai Museum of Kids' Books & Art, and its cultural halls.
It also continues to support the arts through collaborations with artists on
design products and the development of cultural spaces.
Among corporate-funded cultural
foundations, the Samsung Foundation of Culture retained its position as the
largest supporter of the arts for another consecutive year. Through the Leeum
Museum of Art and the Hoam Museum of Art, the foundation continues to present
major exhibitions that highlight contemporary artistic practice alongside
exhibitions of significant art-historical value.
It also supports a broad range of cultural
initiatives through its multidisciplinary venue Sound S, which hosts
distinctive programs including classical music concerts and traditional
performances.
Commenting on the findings, the Korea
Mecenat Association stated, "Corporate support for the arts contracted
amid increased economic uncertainty, prompting companies to become more
selective in allocating sponsorship." The association added that "the
time has come to expand effective policy measures—such as tax incentives for
corporate arts sponsors—to encourage greater private-sector investment in arts
and culture."








