On July 1, the Ministry of Personnel
Management opened a public recruitment process for a new director of the
National Museum of Modern and Contemporary Art, Korea (MMCA). The term of
current director Kim Sung-hee expires this September.
As the search began, the
names of several potential candidates quickly started circulating within the
Korean art world.
It is natural that attention should focus
on who has applied and which candidates may have the strongest prospects. Yet
the current search should not be treated simply as another appointment.
The
more fundamental question is what status and role the MMCA should
have in 21st-century Korea, and whether the country’s current selection system
and cultural administration are equipped to support that role.
The Role of a National Museum
Over the past two decades, the
international standing of Korean culture has changed dramatically. Through
K-pop, film, and television drama, Korea has emerged as a significant cultural
producer in its own right on the global stage. In the visual arts as well,
Korean artists are appearing with increasing frequency in major international
museums and exhibitions.
This makes the role of the MMCA all the
more important.
The MMCA is not simply an exhibition venue,
nor can its performance be measured solely by the scale of its exhibitions or
the number of visitors it attracts.
What matters is what knowledge and research
it produces and accumulates, what histories of art it documents, how much
critical and scholarly discourse on Korean modern and contemporary art it
generates, and to what extent that work is referenced by the international art
world.
If Korea aspires to become a cultural
powerhouse in the 21st century, its national museum must be capable of
operating at this level.
Museums and research institutions, archives
and publishing, professional personnel, and supporting systems must work
together to research, document, and preserve creative achievements as long-term
cultural assets. Only then can the achievements of individual artists and
artworks be transformed into sustainable national cultural capacity.
Korean culture and contemporary art are
expanding rapidly onto the global stage. It is less clear, however, whether the
cultural policies and administrative systems that should support this growth—particularly
the personnel and governance structures of national cultural institutions—have
developed at the same pace.
The history of MMCA director appointments
over the past two decades offers an important case in point.
A History of Controversial
Appointments
In 2008, MMCA
director Kim Yoon-soo was notified by the Ministry of Culture, Sports and
Tourism that his contract would be terminated before the end of his term.
The ministry cited, among other reasons,
problems in the process of acquiring artworks. Kim challenged the decision in
court, and in 2010 the Supreme Court upheld a lower-court ruling that the
termination had been invalid. The case went beyond the dismissal of a single
director.
It raised a broader question about how securely the tenure and
professional independence of the head of a national cultural institution should
be protected from changes in administrative and political circumstances.
In 2015, the
selection procedure itself became controversial.
Choi Hyo-joon, former director of the
Gyeonggi Museum of Modern Art, advanced through the Ministry of Personnel
Management’s selection process and competency assessment, but the Ministry of
Culture ultimately concluded that there was “no suitable candidate” and
reopened the search.
Choi criticized a structure in which a candidate who had
passed the formal evaluation process could subsequently be judged unsuitable,
while the ministry maintained that it had conducted a comprehensive assessment
of the candidate’s ability to perform the duties of director and that the
procedure had been proper.
The central issue was not simply which side
was right. It was whether professional screening, competency
assessment, and the final appointment decision each had clearly defined
purposes and were being applied according to consistent standards.
Following the reopened search, Bartomeu Marí
of Spain was appointed as the MMCA’s first foreign director. His appointment
was significant as an attempt to bring in an internationally experienced
external professional.
Yet controversy over an exhibition censorship dispute
during his tenure at the Museu d’Art Contemporani de Barcelona prompted
opposition within the Korean art community from the outset.
The case should not be reduced to whether
the appointment of a foreign director was a success or failure. Rather, it
demonstrated that international experience and the ability to lead
Korea’s national museum are separate qualifications that must be assessed
independently.
In 2019,
consistency in the selection procedure again became a source of controversy.
The final candidates included Kim Hong-hee,
Youn Bum-mo, and Lee Yong-woo. Youn failed the initial Senior Civil Service
competency assessment but subsequently passed a reassessment and was ultimately
appointed director.
The ministry maintained that the appointment was made in
accordance with the relevant procedures, but questions were raised about the
reassessment process and the consistency of the standards applied.
In 2023, the
opposite situation arose.
The Senior Civil Service competency
assessment, which had played an important role in previous director selections,
was waived during the appointment of current director Kim Sung-hee. This in
turn raised questions about precisely what status and purpose the assessment
was supposed to have in selecting the MMCA director.
The cases of 2008, 2015, 2019, and 2023
were different in character. They involved different governments, candidates,
and administrative circumstances. It would therefore be inappropriate to reduce
them to a single political intention or the interests of a particular faction.
Yet precisely because they occurred under
different administrations, a broader structural question emerges.
If controversies over selection
criteria and procedures continue to recur in different forms despite changes in
government and personnel, they cannot be explained simply as isolated failures
of individual appointments.
The selection system for the director of a
national museum requires more than legal compliance. It also requires
professional expertise, consistency of standards, procedural fairness, and
sufficient public trust for the outcome to be regarded as credible.
Short Terms and the Problem of
Institutional Continuity
Alongside the controversies surrounding
selection, another structural issue deserves attention: the tenure of the
director and other key professional leaders.
Recent MMCA directors have generally been
appointed to three-year terms. It would not be accurate, however, to describe
this as an absolute statutory three-year limit. Korea’s Executive Agencies Act
allows the period of service of an agency head to be set within a broader
framework and provides for extensions based on performance, including, under
specified conditions, the possibility of additional extensions beyond a total of
five years.
The central problem, therefore, is not that
the law imposes an absolute three-year ceiling.
Rather, the MMCA has in
practice operated through relatively short leadership cycles, without
sufficiently establishing an institutional framework capable of sustaining
long-term strategy and continuity.
The issue extends beyond the director. The
current chief curator, for example, was appointed as a fixed-term senior
professional official for a two-year term. This illustrates the broader
question of continuity within the museum’s senior curatorial leadership as
well.
Major museum exhibitions often require
years of research and preparation. A newly appointed director may inherit
exhibitions and programs initiated under a predecessor, while the research and
projects developed under the new leadership may not reach completion until much
later.
Meaningful evaluation of a museum director
therefore requires more than simply allowing for the possibility of an
extension. A director must be given sufficient time and authority
to carry out a long-term strategy, followed by a credible professional
assessment of whether that strategy has produced results and whether continued
tenure is warranted.
International examples can be useful here,
provided that their different governance structures are recognized.
Glenn D. Lowry served as director of the
Museum of Modern Art in New York from 1995 to 2025, a thirty-year tenure. MoMA,
however, is a private nonprofit museum governed around a Board of Trustees
rather than a national institution operating under government rules for open
public positions and civil-service appointments. The two institutions therefore
cannot be compared directly.
Tate in the United Kingdom offers a
somewhat more relevant point of comparison.
Tate is a publicly funded non-departmental
public body. Its director is appointed by the Board of Trustees with the
approval of the Prime Minister, and the board also bears substantial
responsibility for institutional strategy and performance oversight. In July
2026, Jessica Morgan was announced as Tate’s next director and is scheduled to
take office on January 1, 2027.
The significance of this comparison is not
that Korea should privatize its national museum.
Rather, it demonstrates that even a
publicly funded museum can be governed through a structure in which a
professional board plays a substantive role in appointing the director, setting
institutional strategy, and evaluating performance, while creating a degree of
distance from short-term political and administrative cycles.
The key question is therefore not simply
whether a museum is public or private. It is who appoints the
director, according to what criteria, what authority and time the director is
given, and how performance and reappointment are assessed.
Institutional and
Administrative Responsibility
It is not enough to describe the problem
simply as an outdated system.
Institutions are designed and administered
by people. When problems recur, responsibility for correcting and improving the
system also lies with the administrators and decision-makers who operate it.
If selection criteria are unclear, they can
be clarified. If evaluation procedures are applied inconsistently, governing
principles can be standardized. If the reasons for final decisions are
insufficiently explained, transparency can be increased. If short leadership
cycles make long-term planning difficult, the structure of tenure and
performance evaluation can be redesigned.
If similar problems nevertheless continue
to recur over ten or twenty years, the issue extends beyond institutional
defects. It becomes a question of the capacity of cultural
administration to correct itself and to accept responsibility for persistent
institutional problems.
The expertise of those responsible for
selecting the director is another critical factor.
The director of the MMCA is not simply a
senior civil servant. The position involves determining the direction of the
national collection and research agenda, interpreting the history and present
condition of Korean modern and contemporary art, and connecting that work to
the international art world.
The people and institutions responsible for
evaluating candidates must therefore possess a corresponding level of cultural
and professional judgment.
A strong pool of candidates alone does not
guarantee a strong director. There must also be a selection system—and
evaluators—capable of recognizing and assessing the strongest candidates.
What Matters More Than a Résumé
Many of the individuals currently discussed
in connection with the MMCA directorship have extensive careers in public
museums and other public cultural institutions.
Such experience is clearly valuable. It
would be difficult to run the MMCA without understanding public budgets,
audits, organizational management, and administrative procedures.
But the ability to manage a public
institution reliably is not the same as the cultural leadership required to
define a new direction for a national museum.
Understanding shifts in global contemporary
art and its discourse, identifying areas of Korean contemporary art that remain
insufficiently researched, and developing them through collections, research,
exhibitions, publishing, and international discourse require a distinct set of
professional capabilities.
International experience is not sufficient
in itself either.
Experience at a major overseas museum or a
long record of organizing international exhibitions does not automatically make
someone the right person to lead Korea’s national museum. A deep understanding
of the history, institutional context, artists, and current realities of Korean
modern and contemporary art must be combined with substantive experience of the
international art world.
The decisive criteria should therefore not
be whether someone comes from the public or private sector, or whether their
career has been primarily domestic or international.
What matters is how deeply a
candidate understands Korean modern and contemporary art, whether that person
can determine where Korean art should be positioned within a changing
international art world, and whether that judgment can be translated into an
actual strategy for the national museum.
What Needs to Change
Reforming the MMCA director selection
system should not stop at minor adjustments to the recruitment procedure.
First, the MMCA needs a clearly
defined long-term mission for the next five to ten years.
Only when that mission is established can
the right person be selected to carry it out. Korea needs to determine how
research and collections should develop, how archives and publishing can become
an internationally relevant knowledge infrastructure, and how Korean artists
and art history should be positioned within the global art world.
Second, the criteria for
evaluating the director must be redesigned.
Administrative and organizational ability
are necessary, but not sufficient. Art-historical expertise alone is also
insufficient. Candidates should be evaluated comprehensively on their
understanding of Korean art, knowledge of and networks within the international
art world, philosophy of research and collecting, organizational leadership,
and ability to formulate and execute a long-term institutional strategy.
Third, the professionalism and
transparency of the selection process should be strengthened.
The process should include not only
administrative specialists but also experts with substantive knowledge of
contemporary art and museum management in Korea and abroad. It should also
become clearer what vision and strategy the final candidates presented and
according to what criteria they were assessed.
There is no need to disclose every detail
of the process.
But once one person has been selected to
lead the national museum, the system should be able to explain why
that individual is the most appropriate person to lead the MMCA at this
particular historical moment.
Fourth, tenure and governance
should be reconsidered together.
It is contradictory to demand long-term
vision while failing to provide meaningful continuity of leadership. Directors
should be given a sufficient initial period in which to pursue clearly defined
long-term objectives, followed by professional and independent evaluation. When
performance justifies it, the system should provide a genuine opportunity for
the director to continue implementing that vision.
There is a wide range of possible
governance models between direct government control and complete institutional
independence. The MMCA should consider how to strengthen professional
decision-making and institutional autonomy while maintaining its public
character and national accountability.
Fifth, the selection system
must be capable of learning and correcting itself.
Controversies and procedural problems
arising from each recruitment process should be reviewed and reflected in the
next one. If the same problems recur every time governments change, the system
is failing to learn adequately from experience.
Finally, accountability must be
made clear.
Those who design the system, administer it,
evaluate the candidates, and make the final decision should all be accountable
for their judgments.
At the same time, safeguards are needed to
prevent ambiguities or gaps in the system from operating disproportionately in
favor of particular candidates, organizations, or established interests.
A Cultural Powerhouse Is Built
Through Institutions
Korean culture and Korean contemporary art
are now at an important turning point.
Growing international attention represents
a genuine opportunity. Whether that attention develops into lasting cultural
influence, however, is another question.
For the international success of individual
artists to become an enduring asset for Korean art as a whole, research, art
history, archives, publishing, professional personnel, institutions, cultural
policy, and international networks must develop together.
The MMCA is one of the national
institutions expected to perform precisely this role.
The appointment of its director therefore
cannot be reduced to the selection of another senior civil servant.
The MMCA is not only an
institution that represents the present state of Korean contemporary art. It is
also a national cultural infrastructure that helps determine what will be
preserved as the history and value of Korean art for future generations.
If the institution is to operate at a
world-class level, world-class exhibitions and collections alone are not
enough.
The criteria and procedures for selecting
its director, the professionalism of the cultural administration responsible
for that process, the design of tenure and governance, the institution’s
capacity to correct its own shortcomings, and a culture of accountability must
all advance together.
The competitiveness of a cultural
powerhouse in the 21st century is not completed by the achievements of artists
alone.
It is completed through the
quality of the institutions and systems capable of researching, preserving, and
transforming those achievements into globally relevant cultural value—and
through the quality of the people who operate them.
That is why the current search for a new
director of the MMCA should not be allowed to end as merely another personnel
appointment.
The international rise of Korean culture
and Korean contemporary art has already begun.
What must now catch up are
Korea’s cultural institutions and policies, and the professionalism and
accountability of the cultural administration responsible for operating them.
References
Ministry of Personnel Management, “Open
Recruitment for Director of the National Museum of Modern and Contemporary Art,
Korea,” July 1, 2026. (Ministry of Personnel Management)
「Supreme Court Confirms Invalidity of
Dismissal of Former MMCA Director Kim Yoon-soo」, Kyunghyang
Shinmun, September 9, 2010. (Kyunghyang
Shinmun)
Han Yun-jung, 「Former
Gyeonggi Museum Director Choi Hyo-joon and Culture Ministry Clash over Failed
MMCA Director Search」, Kyunghyang Shinmun,
June 10, 2015. (Kyunghyang
Shinmun)
「Culture Ministry: ‘We Merely Notified Him
of the Decision That He Was Unsuitable; There Was No Pressure’」, Yonhap News Agency, June 10, 2015. (Yonhap
News Agency)
「Youn Bum-mo Appointed MMCA Director after
Passing Competency Reassessment」, Kyunghyang
Shinmun, January 31, 2019. (Kyunghyang
Shinmun)
「Minister Park Bo-gyoon’s Questionable
Waiver of the MMCA Director Competency Assessment」, The
Hankyoreh, September 20, 2023. (The
Hankyoreh)
「Kim In-hye Appointed Chief Curator of MMCA」, Yonhap News Agency, September 12, 2024.
(Yonhap
News Agency)
Cho Sang-in, 「MoMA
Director Serves 30 Years, While MMCA Is Constrained by a ‘Three-Year Term’」, Seoul Economic Daily, July 2, 2026. (Seoul
Economic Daily)
Act on the Establishment and
Operation of Executive Agencies and its
Enforcement Decree, Korean Law Information Center. (law.go.kr)
UK Department for Culture, Media and Sport,
The Tate Gallery Framework Document 2025 to 2028. (GOV.UK)
Tate, “Jessica Morgan Appointed Director of
Tate,” 2026.7.22. (Tate)
The Museum of Modern Art, Year
in Review 2024–25. (The Museum of Modern Art)
Jay Jongho Kim graduated from the Department of Art Theory at Hongik University and earned his master's degree in Art Planning from the same university. From 1996 to 2006, he worked as a curator at Gallery Seomi, planning director at CAIS Gallery, head of the curatorial research team at Art Center Nabi, director at Gallery Hyundai, and curator at Gana New York.
From 2008 to 2017, he served as the executive director of Doosan Gallery Seoul & New York and Doosan Residency New York, introducing Korean contemporary artists to the local scene in New York. After returning to Korea in 2017, he worked as an art consultant, conducting art education, collection consulting, and various art projects.
In 2021, he founded A Project Company and is currently running the platforms K-ARTNOW.COM and K-ARTIST.COM, which aim to promote Korean contemporary art on the global stage.








